Black background with white text saying 'Sasells CREATIVE' in a bold script font

Independent Creative Studio

Creative Digital Marketing Solutions for Passion-Driven Ocean Brands.

Most surf and ocean-related businesses struggle with inconsistent online marketing because they lack an in-house team. This leaves them stuck in a cycle of poor online presence, risking their growth and sales. We provide an easy, hands-on marketing approach so you can find peace, land more clients, and get back to what you do best: running your business.

Find Your Marketing Path

Our services

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Our services *

  • Grow your brand with targeted social media strategy and engaging content creation. We build and nurture your online community through proactive engagement and platform optimization, driving brand awareness and meaningful connection with your ideal audience across platforms like Instagram.

  • Define your unique visual identity and bring campaigns to life with strategic creative direction. We shape your brand's aesthetic through compelling visual storytelling, concept development, and style guidance, ensuring a cohesive and impactful presence that captivates your audience.

  • Connect directly with your audience and drive results through effective email marketing strategy. We design engaging newsletters, manage targeted campaigns, and implement smart email automation to nurture leads, foster customer loyalty, and boost conversions.

  • Increase your online visibility and attract qualified leads with data-driven search engine optimization (SEO). We combine technical SEO, strategic keyword research, and on-page website optimization techniques to improve your Google rankings, enhance user experience (UX), and grow your organic traffic.

Book a Discovery Call

Our Packages

  • A white seashell with a spiral shape on a plain light blue surface, casting a shadow to the left.

    SoShells Foundations

    A strategic jumpstart for brands who want to launch smart - not scramble.

    You don’t need everything - you just need the right things in place, done well. SoShells Foundations gives you a streamlined setup across social, email, and SEO (you pick 1, 2, or all 3), designed to help you show up clearly, consistently, and confidently.

    This is for the founder who’s ready to do it right from the start - not just wing it. No overwhelm. No piecing it together from free PDFs. Just solid systems, smart strategy, and beautiful branded tools personalized for your business.

    You’ll walk away with:

    ✓ A clean, strategic setup for your chosen marketing channels

    ✓ Branded templates + tools to make showing up easier

    ✓ A confident plan to grow your online presence without burnout

  • Soshells Creative Studio - Art / Creative Direction

    S.O.S. (SoShells On Social)

    For brands that want to show up online like they mean it.

    You’re done with posting on the fly, staring at a blank caption box, or wondering if your content is even landing.

    S.O.S. is a high-touch, hands-on social media retainer built to bring strategy, consistency, and serious visual glow-up to your online presence. We don’t just “manage” your social-we craft it.

    From content planning and creative direction to engagement and monthly insights, we’ve got you covered.

    You’ll walk away with:

    ✓ A consistent, elevated presence that actually reflects your brand

    ✓ A content calendar that flows without burning you out

    ✓ Real peace of mind knowing your social is in expert hands

  • Soshells Creative Studio - Email Marketing

    E-Pulse

    Because your emails should do more than just exist - they should sell, nurture, and resonate.

    E-Pulse is for brands that want to turn their inbox into a revenue stream and a relationship builder.

    We design automated systems that talk to your audience when you’re busy doing literally anything else.

    From welcome sequences to promo campaigns, we help you keep your brand top of mind - without sounding like a robot.

    You’ll walk away with:

    ✓ A fully mapped email strategy built for your audience + goals

    ✓ Beautiful, branded templates you’ll be proud to send

    ✓ Automated flows that drive bookings, sales, and trust

  • Soshells Creative Studio - SEO & Website Optimization

    The Search Surge

    So people can actually find your brand - without you paying for every click.

    This is for the business owner who’s tired of being invisible online.

    The Search Surge sets you up for longterm visibility, credibility, and traffic - without relying on ads or algorithms.

    We combine smart SEO strategy with high-quality content so your ideal clients can find you when they’re ready to buy - not just when you’re posting.

    You’ll walk away with:

    ✓ A clear, data-backed SEO plan tailored to your niche

    ✓ Content that ranks and sounds like your brand

    ✓ Peace of mind knowing your traffic is growing on autopilot

  • Small white seashell with brown spots on a plain white background.

    The Visual Atlas

    For brands that want to be seen - boldly, beautifully, and with intention.

    The Visual Atlas is more than a moodboard and a few templates. It’s full creative direction, campaign-ready visuals, and brand imagery that actually does its job: stopping scrolls, building trust, and making people feel something.

    You get access to my trained eye as a photographer, creative strategist, and visual thinker.

    Whether we’re building a campaign, capturing branded content, or refreshing your entire aesthetic - this is how your brand finally looks as powerful as it is.

    You’ll walk away with:

    ✓ Custom campaign visuals (photo or video, local or remotely directed)

    ✓ Strategic art direction + creative concepts

    ✓ Cohesive brand visuals that level up every platform

  • Collection of various seashells on a white background.

    The SoShells Suite

    Your all-in-one, done-for-you marketing system.

    Strategy. Content. Visuals.

    All synced. This is for the brand that’s ready to stop duct-taping it all together.

    The SoShells Suite is your fully integrated marketing department - social, email, SEO, and visuals - handled by a creative partner who gets the full picture.

    You’ll have a clear strategy, aligned messaging, scroll-stopping visuals, and consistent execution across every touchpoint.

    No silos, no stress - just cohesive, powerful marketing that works while you work.

    You’ll walk away with:

    ✓ Peace of mind knowing your entire online presence is aligned + active

    ✓ Strategy + creative that reflect the real value of your brand

    ✓ Space to actually run your business while your marketing runs itself

Client Testimonials

  • "Lukene was excellent to work with. She was very prompt and professional. Finding solutions to tricky situations to establish our company across social media platforms. I would highly recommend her and her services for anyone or company looking to increase their exposure. Thanks again Lukene!"

    Matt

    Limitless Experiences

  • "Working with Lukene was such a dream. She brought so much creativity, care, and thoughtfulness, it honestly felt like collaborating with a friend who just got the vision right away. She has an incredible eye and the content turned out even better than I imagined and really captured the heart of the brand. I’m so grateful for her talent and couldn’t recommend her more."

    Emily

    Peach Surf Co

  • "Made our socials looks good to attract more clients for us. She is so creative and fun to work with, you don’t have to say or tell her what to do, she knows what she's doing as a social media manager."

    Vin

    Surf Logs Philippines

  • "Lukene was an integral part of helping us launch our social media for our new business. Not only was she organized, diligent and a delight to work with, she took our vision and made it a reality. She captured our voice and image perfectly, creating and posting content and we saw enormous success with our account engagement. We would highly recommend Lukene for all your social media needs! Thank you Lukene!"

    Megan

    Limitless Experiences

  • "She’s so creative, amazing work. Professional and kind."

    Veronica

    VeRa by the Waves

  • "Lukene is an amazing creative. Her work is amazing and of high quality. She is super professional and easy to work with. Finding the right creative is not always easy. But Lukene is someone that’s professional and easy to work with. Highly recommended!"

    James O'Donnell

    Kudo Surf

  • "It was really easy to work with Lukene. She captured the vibe of our brand perfectly and we love the photos [content] !"

    Marie

    Zealous Surfwear

Ready to find the marketing path that feels as authentic as it is effective?

The best first step is to discover your unique Marketing Archetype. Take my free, 2-minute quiz to get a personalized strategy that will give you the clarity you need.

Take the Quiz Now!

Interested in partnering? Send us a messsage and we will be in touch shortly.

Speedboat creating a large wake on the water near a dock or pier in the background.

Let’s work together